Privacy Notice

Privacy Notice

Our mission is to bring fun and practical designs for families and style conscious individuals.  

To achieve our mission, we want to show you personalised services, products and promotions we think you’ll be interested in based on information we collect from you and third parties. We only use that information where we have a proper legal basis for doing so. 

We wrote this policy to help you understand what information we collect, how we use it and what choices you have about it. We’ve tried our best to explain things in a simple and clear way but if you have any questions, please contact us. 

We collect information in a few different ways

1. When you give it to us or give us permission to obtain it 

When you sign up for our mailing list or buy our products or service, you give us certain information voluntarily. This includes your name, email address, and any other information you choose to give us. If you buy something, we collect payment information, contact information (address and phone number) and details of what you bought. If you buy something for someone else, we collect their delivery details and contact information. 

If you link accounts from other third-party services, we also get information from those accounts. The information we get from those services depends on your settings and their privacy policies, so please check what those are. 

2. We also get technical information when you visit our website 

Whenever you use our website, certain information gets created and logged automatically. The same is true when you use our website. Here are some of the types of information we collect: 

o Log data: Our servers record information (“log data”), Including information that your browser automatically sends whenever you visit a website, or that your mobile app automatically sends when you’re using it. This log data includes your Internet Protocol address, how you used our website, cookie data and device data. 

o Cookie data. We also use “cookies” (small text files sent by your computer each time you visit our website, unique to your browser) or similar technologies to capture log data. When we use cookies or other similar technologies, we use session cookies (that last until you close your browser) or persistent cookies (that last until you or your browser delete them). Some of the cookies we use are associated with your account (including information about you, such as the email address you gave us) and other cookies are not. For more detailed information about how we use cookies, please review our Cookie Policy. 

3. Our partners and advertisers share information with us 

We also get information about you and your activity outside The Room Alive from our affiliates, advertisers, partners and other third parties we work with, or other publicly available sources. This includes information about your visits to an advertiser's site or purchases you made from them, or information about your interests from a third-party service, which we might use to help to offer a great customer experience. 

4. When you apply to work for us 

We may ask for personal data and sensitive personal data from you to assess your suitability for our jobs. This data will include your name, address, e-mail address, telephone number, work and education history. We will collect sensitive personal data such as your ethnic origin only for the purposes required by law. 

5. When you apply to become a stockist 

We may ask for personal and business data from you to assess your suitability to stock our products. This data will include your name, business name, business address, e-mail address, telephone number.

What we do with the info we collect

We use this data to make decisions to improve our products and services and send you promotional offers based on what we think you will like or have bought. We a have a legitimate interest to maintain our relationship with you, and to protect your data. 

How we store your information

We take the security of your personal information seriously. When you submit your credit card details to us, we use encryption technology to guard your information. In addition, we have security procedures in place to protect our paper-based systems and computerised databases from loss and misuse. 

Where a password is required to access certain areas of our digital platforms, you are responsible for keeping your password secure and confidential. 

How long we keep your information

We keep your information only so long as we need it to provide a valuable service to you. When we no longer need to use your information and there is no need for us to keep it to comply with our legal or regulatory obligations, we’ll either remove it from our systems or depersonalize it so that we can't identify you. 

Our policy on children’s information

Children under 13 are not allowed to use our website. 

Your rights

You have certain rights in relation to the information that we have about you described below. 

  • You can request to access the information we hold about you. We'll usually share this with you within 30 days of you asking us for it. 
  • You can ask us to correct your information or delete it, if you are unable to do it yourself. 
  • You can ask us to stop using your information, and opt out of receiving our newsletters or marketing messages and object to us having the information you provided to us sent to another organization, where we hold this information with your consent or for the performance of a contract with you, where it's technically feasible. 

How we make changes to this policy

Making a complaint: If you have a complaint regarding any aspect of your personal data or this privacy policy, please write to Data Protection Officer at If you are still not satisfied with the outcome of your complaint, you may write to the Information Commissioner’s Office. You can also contact the Information Commissioner’s Office using their online form:

Do we disclose the information we collect to outside parties?

Freddy & Sky Limited trading as The Room Alive is committed to ensuring that your privacy is protected and will not disclose buyers’ information to any third parties. We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information.

How can you opt-out from our newsletters?

To unsubscribe from our newsletters, please click on the ‘unsubscribe’ button on the newsletter or email us at Please note that due to email production schedules you may receive any emails already in production.

Questions and feedback

We welcome your questions, comments, and concerns about privacy.